Friday, November 16, 2007

account information on Facebook

Netbanker reported today that Keypoint Credit Union in California is the first financial institution to launch full-fledged account access through Facebook. Netbanker

Keypoint is offering members the ability to access their balances through their Facebook accounts. This only makes sense for companies with a lot of young customers or a lot of techies (this CU is in Silicon Valley) but it does make one think about where people "live" on the web and how to reach them.

It also shows (once again) that credit unions are ahead of other fs companies in